Casual shoes become the “overlord” of the market in the new season

2023/09/25

Since the beginning of summer, high temperature weather has swept across almost the entire northern hemisphere, and cities such as Paris, Beijing, and New York have been shrouded in high temperatures of around 40 degrees. In the past, when encountering this kind of situation, people have already changed into cool clothes, but this year many consumers have not abandoned their casual shoes.

According to the quarterly report of the NPD Group, a market research organization, many factory-designed and produced casual shoes, especially sports and leisure shoes, once dominated the market. Even summer "special" beach shoes are difficult to shake their position. The reason for this situation is undoubtedly because when people buy shoes, they not only focus on the "appearance" of the shoes, but also pay more attention to the comfort and versatility of a pair of shoes.

The casual shoes designed and produced by many factories are not only durable and soft, allowing consumers to have a good wearing experience, but can also be worn in many different situations, allowing consumers to cope with different occasions. Furthermore, footwear brands such as Vans and Puma mainly promote this type of sports and leisure shoes, so many followers of their brands have also contributed to this trend. At the same time, because the live broadcast celebrities on various platforms love this type of casual shoes, they indirectly promote this type of shoes, and then their fans gradually become pursuers of this type of casual shoes. Therefore, among young consumers, almost everyone has a pair of Internet celebrity casual shoes as standard.

Other

2021/11/12

How should office workers and casual men choose shoes?

At 30 years old, you don’t need a big LOGO, but you need good quality. At the age of 30, I began to pursue quality and like low-key good things. Today Lingshu Technology recommends some casual shoes suitable for daily wear. Casual shoes are generally made of new materials, which are light, breathable, convenient and comfortable, and will make you feel the ease of life in your leisure time. Wearing a pair of comfortable and decent shoes for a boy can not only improve his overall matching effect, but also make him look more eye-catching in the crowd, which will also gain extra points in the eyes of girls~

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